Two Viennese digital agencies will unite their forces. The protagonists, Vienna Digital (www.viennadigital.com) and 123Consulting (www.123consulting.com), bring in complementary competences for their partnership, which enters the market under the name of “Digitalbude”. The Vienna Digital team has a technological know-how and digital social competence. The capital of 123Consulting, on the other hand, is constituted by extensive campaign planning on different media channels and years of experience in the area. The customers of both companies can profit, from now on, of this concentration of competencies stemming from their cooperation.
Vienna Digital was founded two years ago by two digital natives, Benjamin Ruschin and Sead Ahmetovic. This young company has since then been working hard and earned the reputation of digital agency with high technological standards as well as strategic competence. As a “digital immigrant”, Harald Grabner looks back at 30 years of work experience as marketing manager. His agency developed itself in the last ten years as a point of reference for integrated, digital marketing with focus on experience optimisation in the areas of search, conversion and automation.
Focus on customer needs
Through the cooperation between the two agencies, customers will have at their disposal a competence hub for all matters in the field of digital marketing. The partners want to keep the quality of their work on an appropriate level for international standards and plan to use synergy effects for this purpose. “With Digitalbude in Austria, our objective is to implement digital projects that can keep up with comparable projects in the US”, says Harald Grabner, founder of 123Consulting. “Our great interest is in strengthening efficiency in online sales. Every offer can and must be distributed digitally in order to earn recognition in the field also in the future. We set as our objective, to always trigger the right digital touchpoints and generate sustainable traffic. For this purpose, a good concept is fundamental”, adds Benjamin Ruschin, co-founder of Vienna Digital. “We don’t see ourselves as a consultancy, but also not as a classic agency. We understand how a digital target group feels, thinks and acts. For this reason, we cannot limit our work to competent consultancy and creation of concepts. Instead, we are efficient also in implementing”, explains Sead Ahmetovic from Vienna Digital.
Sparring partner for companies
“Successful digital marketing requires extensive experience, well-developed management competences and a good understanding of technologies. All these assets bound us together in our new cooperation. We see ourselves as a sparring partner, who supports companies to aim at digital success. The result will be campaigns and projects, which do not need to be hidden from the international market”, is Harald Grabner’s view of the future.
On the list of references of Vienna Digital and 123Consulting are, among others, Red Bull, karriere.at, UNIQA, Bank Austria, the Viennese Chamber of Commerce (WKO), Erste Bank, Zgonc, T-Systems, EVN, Gewista, Hollywood Megaplex and ÖAMTC.